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TRANSFORMING THE CUSTOMER EXPERIENCE WITH RFID

Despite the explosion of online choices, customers still value seeing and touching merchandise firsthand
– an experience only available to them in a brick-and-mortar store.

When retailers add the cutting-edge benefits of radio frequency identification (RFID) technology to that unique advantage, they help close the all-to-common gaps in service, information and inventory of traditional retail and open more opportunities for sales and customer satisfaction.

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